What is the Best Logo format for Game Day Production?

Vector Based Logos are the best for producing high quality Graphics on your LED board.

What is a Vector Based Logo?

Vector files are in a format that is scalable, ideal for logos and illustrations that need to be resized without losing quality because it is a series of points and lines. JPEG files are raster (pixel-based) images, best suited for complex, detailed images like photographs, but they lose quality and become pixelated when scaled up. 

An Illustrated example of the different between a Vector and rasterized image.

Examples of how we use a Vector / Illustrator / EPS logo:

Note how large the red star can become, and it never gets “fuzzy” or blurry because it is a vector-based logo that continually scales up without getting jagged edges. When customers send us a vector-based logo we can use little pieces of the logo to create a more customized look!

WHAT IF I ONLY HAVE A JPG or PNG?

Of course we can work with a JPG or PNG logo, assuming it is of a decent size. The best way to tell is to look at the file size on a computer. If the file size is a 2-5 megabytes, that will work in our designs — as long as we don’t make it too large. If the file size is “KB” (example – 850KB) then it is a very small logo and will not work. Many logos that come from the internet are simply too small for us to work with.

Here are some examples of lower resolution JPG logos that still look great in an animation:

JPG LOGOS CAN ONLY GET SO BIG:
JPG and PNG WORK IF KEPT SMALL

FIND THE RIGHT ELEMENTS FOR YOUR GAMEDAY PRESENTATION

BOOK A CONSULTATION CALL

Our Creative Team is more than happy to walk you through the process and help you determine exactly what elements you will need, and how to customize them for your best application.

Ready to Conquer Game Day?

Whether you’re new to game day production or need something fully
custom, we’re here to help. Explore our free resources or connect with our
team to get the perfect graphics for your next big game

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